The other day, my partner noticed a hole in the crotch of his favorite jeans. Upon closer inspection, it was discovered to be not merely a hole...it was more like a series of gaping craters in a field of barely holding together fabric. He's been adhering to an everyday-pants philosophy over the past year, and these pants have served in that capacity exceptionally well.
These are not just any pair of favorite jeans. They are Outerknown's S.E.A. jeans...made from organic cotton in a fair-trade certified factory...and they come with a lifetime guarantee.
Outerknown is really leading the way with these jeans. They are showing that the fashion industry can care about the land, the farmer, the garment workers and the garment's post-wearable use as well. I believe that Outerknown has its sights set on circular fabrics/garments (making jeans from worn jeans). The industry is not quite there yet, but this brand is willing to act with that future in mind.
So, these jeans are in the mail + replacement jeans are on the way. Freaking incredible!
Love,
Jane
P.S. The next day, he took out his pair of black Outerknown S.E.A. jeans...to be his next everyday pants...and after wearing them for the day, found another huge hole. Weirdest timing. So now there are actually two pairs of pants in the mail. (This is no reflection of the quality of these sturdy jeans. They were purchased in 2018 + have both been well-worn + loved.)
These are not just any pair of favorite jeans. They are Outerknown's S.E.A. jeans...made from organic cotton in a fair-trade certified factory...and they come with a lifetime guarantee.
Outerknown is really leading the way with these jeans. They are showing that the fashion industry can care about the land, the farmer, the garment workers and the garment's post-wearable use as well. I believe that Outerknown has its sights set on circular fabrics/garments (making jeans from worn jeans). The industry is not quite there yet, but this brand is willing to act with that future in mind.
So, these jeans are in the mail + replacement jeans are on the way. Freaking incredible!
Love,
Jane
P.S. The next day, he took out his pair of black Outerknown S.E.A. jeans...to be his next everyday pants...and after wearing them for the day, found another huge hole. Weirdest timing. So now there are actually two pairs of pants in the mail. (This is no reflection of the quality of these sturdy jeans. They were purchased in 2018 + have both been well-worn + loved.)
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