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There are a few brands whose infrequent emails I don't mind ;) finding in my inbox...especially when a new collection arrives. Gotta love a brand like Free Label who includes the following in just such an announcement email:
As excited as we are to launch the Budding Collection, we want to remind you that part of participating in slow fashion means being mindful of new additions to your wardrobe. Our hope is that the pieces you purchase become closet staples that you love for years to come. If you’re debating getting something today, ask yourself these questions below.
We hope this helps you make an informed decision. Remember, we want you to feel excitement and joy when you see that garment in your closet. We want you to WEAR these clothes.
Bravo, Free Label!
Photos via Free Label.
As excited as we are to launch the Budding Collection, we want to remind you that part of participating in slow fashion means being mindful of new additions to your wardrobe. Our hope is that the pieces you purchase become closet staples that you love for years to come. If you’re debating getting something today, ask yourself these questions below.
- Where will I wear it?
- What do I already own that I can wear it with?
- Do I already own something similar?
- Will I still wear it a year from now?
- Does it fit with my personal style?
- Is it high quality and will it last a long time?
We hope this helps you make an informed decision. Remember, we want you to feel excitement and joy when you see that garment in your closet. We want you to WEAR these clothes.
Bravo, Free Label!
Photos via Free Label.
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