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fair brand :: shaina mote

8/30/2023

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Shaina Mote describes her label's approach as follows, "We consider every level of our business through a circular lens - measuring + defining growth through our ability to add regenerative value to people's lives + with respect to our planet's resources."

The brand puts this ethos into action by choosing organic + natural materials, designing timeless, well-made staples, keeping production local + visiting the Los Angeles factory at least twice a week. Shaina Mote knitwear is made in Peru using locally grown materials in order to keep the carbon footprint as small as possible. 

The commitment to these values is carried out to the level of choosing french seams for durability rather than less time consuming, conventional, overlock seams. All scraps are recycled into new materials, and garment repairs are offered free of charge.

Shaina Mote's beautiful pieces are a good example of pieces truly made to be investments in long time wearability. We often hear about pieces that can be worn over + over for a long time, but it can be hard to find actual pieces that can stand the test of time. Styles change, and garments often aren't made to last (even when they come with price tags that seems to promise otherwise). 

I recently invested in a dark denim, Shaina Mote, work shirt. I have high expectations of the clothing I buy, and the construction of this piece is fantastic. I will wear it often + can't wait to see it wear, fade + soften over the years to come.

All lovely images via Shaina Mote.

Love,
Jane
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